PIAA & Tower Systems present. Formerly Pet Expo. Australia s only pet trade event Grand Pavilion Rosehill Gardens Racecourse Sydney NSW
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1 PIAA & Tower Systems present plus Formerly Pet Expo Australia s only pet trade event Grand Pavilion Rosehill Gardens Racecourse Sydney NSW October 19 & 20 Free Parking & Close to public transport Register online at AusPet Conference Experience presenters sharing their knowledge on business, aquatics, avian and reptiles Groomex October 19 & 20 - Trade Show & Grooming Competitions October 20 & 21 - Workshops/Seminars/Demos/Education (Workshops held at Rydges Rosehill) Competition judge: Mr Victor Rosado (Puerto Rico) Seminar presenter: Mr Victor Rosado (Puerto Rico) AusPet Trade Show only Free for PIAA Members - $29 for Non Members AusPet Conference and Trade Show Free for PIAA Members - $99 for Non Members Groomex - Free entry to trade show for competitors -Click here for competition form PIAA contact details: Linda Chamarette (Events Manager) Phone: or events@piaa.net.au ABN All content subject to change without notice
2 TRADE VISITOR INFORMATION AusPet is open to anyone working within the Australian pet industry: Management and staff of retail stores Groomers Veterinary industry Boarding establishments Pet sitters and daycare Dog trainers Students Aquatics industry Manufacturers* Suppliers* *Hawking for business as a non-exhibitor is strictly prohibited Why should you visit AusPet in 2017 Take advantage of show only specials Increase sales staff product knowledge Attendance is tax deductible See, compare and buy all in one location New products showcased before release to market Need Accommodation? We have pre-negotiated rates at some nearby hotels via our partner, Ozaccom:
3 Note: Registrations to attend the business conference are per day only, registration is not available per individual session. Time 8.30am 10.00am 8.00am 4.30pm 10.00am 10.30am 10.30am 11.00am 11.00am pm DAY ONE Thursday October 19 AusPet National Industry Meeting Barry Urquhart Keynote The Pet Industry Its Future, Consumer Trends and Viability Groomex Grooming Competitions Welcome morning tea PIAA AGM Trade show open PIAA AUSPET CONFERENCE Noon 1.30pm 2.00pm 3.30pm 4.00pm 5.30pm Business Stream Working Better Together.. 3 easy Steps - Mark McPherson The Five P s of Selling - Jeremy Maitland Stop Playing with Social Media, Start Profiting Anita Marchesani Companion Animal Stream Noon 12.45pm 1.00pm 2.15pm 2.30pm 3.15pm 3.30pm pm Husbandry and its Relationship to Disease and Ill Health in Reptiles - Dr Robert Johnson Solving Pet Behaviour Problems - Rosalie Horton Commonly Occurring Conditions in Reptiles - Dr Robert Johnson Reading Behaviour Signals - Rosalie Horton Aquatics Stream 1.00pm pm Current State of our Industry - Dr Josiah Pit, Aquarium Industries 1.30pm pm What can Public Aquariums Learn from Home Hobbyists Gerhard Beukes, Curator, SEA LIFE Sydney Aquarium 2.00pm pm Current Status and Future of Fish Importation 2.30pm pm What would happen if a Serious Disease Outbreak occurred in the Aquarium Sector in Australia 3.00pm pm Break 3.15pm pm Koi Herpes Virus - proposed release & implications Dr Brett De Poister, The Aquarium Vet 3.45pm pm Maximizing your Online Presence - Tony Sambell, Google 4.15pm pm Dealing with the Online Sales World - Kai McCoy, Blue Cat Consulting 4.45pm Industry Forum - Open Discussion 6.00pm pm Join us for happy hour on the trade floor where we will be announcing the winners of the 2016 Annual Industry Awards
4 Time 9.00am 5pm 8.00am 4.30pm DAY TWO Friday October 20 Trade Show Open Groomex Grooming Competitions PIAA AUSPET CONFERENCE Business Stream 10.00am 11.30am Daring, Different, Digital & Disruptive - Barry Urquhart 12.30pm 2.00pm Customer Retention It s About More than Rewards Programs - Anita Marchesani pm Shop Fitting for Tight Arses -Jeremy Maitland Companion Animal Stream 10.00am 11.30am 12.30pm -1.30pm 2.45pm 3.45pm How Recommending Good Husbandry for Birds, Reptiles & Small Mammals can Increase Profits & Clients - Dr Anne Fowler How to Run a Successful Reptile Department in Today s Retail Environment - Ben Dessen How to Run a Successful Bird Department in Todays Retail Environment - Rebecca Baldwin Aquatics Stream 1.00pm pm 1.30pm pm 2.00pm pm 2.30pm pm 3.00pm pm 3.15pm pm 3.45pm pm 4.15pm Water Quality Dr Brett DePoister, The Aquarium Vet Nano Tanks - Herman Ivanoff, Kongs Australia The Power of LEDs - George Fallon, Aquariums Australia Aquascaping Break Invertebrates: The Essentials for a Reef Tank Daniel Kimberley, Monsoon Aquatics Developing a Unique Customer Experience Kai McCoy, Blue Cat Consulting Industry Forum - Open Discussion 7.15pm 11.15pm AusPet Dinner Level 2 Grand Pavilion Entertainment by Australia s Number 1 Stand-up Ventriloquist Darren Carr
5 SPEAKERS Dr Robert Johnson (BVSc MANZCVS (Feline Medicine) CertZooMed BA Grad Dip Asian Studies)graduated f Sydney in He owns and manages a small animal, wildlife and reptile practice in Penrith, NSW with his veterinarian wife Jane. Robert is a member of the Australian College of Veterinary Scientists and holds a Certificate in Zoological Medicine from the Royal College of Veterinary Surgeons. He is also the President of the Australian Veterinary Association. Robert has extensive experience in zoo animal medicine and has presented and written widely on reptile, zoo and wildlife medicine. He is a life member of the Hawkesbury Herpetological Society and Blue Mountains WIRES. Robert recently co-authored A guide to health and disease in reptiles and amphibians. His pets include Spike the skink (Egernia depressa), three frogs (Litoria splendida) and Potty the cat (Felis catus). In his spare time Robert likes to draw cartoons. Mark McPherson has more than 40 years experience and he s proud of it. He s been a team member, a team leader, a manager and a manager of managers. He s been a Tourist Guide, Science Teacher, Lecturer (Health Education and Behaviour Management), Senior Education Officer (TAFE Drug and Alcohol Education Program and NSW Board of Studies), Senior Health Promotion Officer, HIV/AIDS and Sexual Health Coordinator and Manager of Professional Development (NSW Heath), and Team Leader (Drug Programs Coordination Unit, NSW Police). He s been independent program evaluator, researcher, instructional designer and educator. These days, Mark concentrates on helping business owners, managers and employees at all levels of all organisations, Master Tough Conversations, Deal with Difficult People and Create Workplaces where People Work Together in Harmony. Mark has formal qualifications in science, health, education and psychology MEd, BSc, GradDipEd, GradDipHealth, GradDipPsych & DipHypn. Anita Marchesani is a geek, an obsessive Star Wars fanatic, a horse rider, proud beagle owner and business coach. She has worked with horses both here and in the UK, and created, developed and nurtured the internationally renowned online equestrian goods store, Bit Bank Australia, which she sold in late Now she takes her education in communications, her experience in the media and her knowledge of just what it takes to go from a failing business to a raging, award winning, success and guides other business owners to help them do the same. Her passion is for the little guys - the one man band or micro businesses, particularly in the pet and equine industry. For her, there is no easy way in business. It s all about the work. But that doesn t mean you can t have a damn good time while you are doing it! Jeremy Maitland has 25 years in the one profession which puts him in the veteran category. Jeremy has been a casual staff member, full-time Manager, Sales Rep and for the last 14 years a business owner in the Australian Pet Industry. Plenty of mistakes mixed with plenty ofsuccess have come during this time. In his sessions Jeremy will share with you real stories from his business. He will dissect these and show you how the business philosophies that underpin them has produced low staff turnover, high average sales and continual double digit growth over 14 years. Rosalie ( Rose ) Horton is a highly qualified and experienced animal advocate with a focus on animal behaviour. She has worked in many areas of the animal industry; as a qualified animal scientist, zoo keeper, behaviourist, veterinary nurse, and animal trainer. She teaches animal behaviour at TAFENSW as well as being the Senior Behaviourist for the Animal Welfare League NSW. Rose has run her own animal behaviour consultancy as well as trains animals for film and television work. She is widely known in the animal industry and is a popular and sought after educator. She has regular media appearances and is the media spokesperson for the Animal Welfare League. She has been instrumental in changing many practises in shelter animal management and welfare and has been a driving force in lowering euthanasia rates using effective behaviour assessment and welfare-orientated rehabilitation practises. Rose s passion is animal behaviour, rehabilitation and welfare. She hopes to improve animal handling practices in the industry by teaching people about behaviour and how to communicate effectively with animals.
6 SPEAKERS Dr Anne Fowler has had an interest in birds and unusual pets from childhood. She grew up with chickens, rabbits, fancy mice and birds as pets. As a graduate from Veterinary science at the University of Sydney, she has seen that the particular husbandry and disease issues that face these special pets require more knowledge than what was provided in the veterinary degree. Appreciating that not all vets can be knowledgeable across all species, she has studied and sat further exams through the Australian and New Zealand College in Veterinary Science to achieve Membership qualifications in the following areas: 1. Avian Health 2. Medicine of Australasian Wildlife 3. Medicine and surgery of Unusual Pets. This examination system allows a vet to demonstrate to colleagues and clients a proficiency and expertise in the areas studied. Dr Fowler has also worked with Dr Pat Macwhirter, a specialist in Avian health at the Burwood Bird & Animal Hospital, at Healesville Sanctuary, a Zoos Victoria property dedicated to Australian wildlife and was the first vet to work at Sydney University s Avian, Reptile and Exotic Pet Hospital, established in For the last two years, Dr Fowler has offered a referral service for birds and pocket pets through the Adelaide Animal Emergency & Referral Centre. However, a desire to help these pets to remain healthy, rather than react to their illness has prompted her to open the Adelaide Bird & Exotics Vet Centre in Ben Dessen is a conservationist and wildlife advocate having dedicated his life to working with a wide variety of animal species. Ben graduated from Western Sydney University in 2014 with a Bachelor of Natural Science majoring in Animal Science and Conservation Biology. He travelled to Borneo where he lived in the jungles and helped establish an orangutan orphanage and rehabilitation centre. Ben has kept and bred reptiles and amphibians privately for almost 20 years, starting with his first pet snake when he was just six years old. Ben has worked at Kellyville Pets for 10 years and has managed the Reptile Department for the past three years. He is passionate about the pet industry and sees the value in educating new generations about responsible pet ownership and appreciation of all animals. Rebecca Baldwin grew up fascinated by the variety of animals that surrounded her. This fascination led to her career in the animal industry. Over the past 15 years she has amassed a range of experience; from zoo keeping and animal training, to attending avian and exotic species as a veterinary nurse, to now managing the Bird Department of Sydney s largest pet store, Kellyville Pets. Rebecca is a self-confessed bird nerd and lifelong professional learner. Rebecca has been grateful to have opportunities to present topics on avian husbandry and training to a wide variety of animal institutions including the Australian Veterinarian Association (UPAV sector), TAFE NSW and several Bird Societies. She has developed Kellyville Pets Parrot Preschool classes, which she has presented for more than a decade. Rebecca s main goal is to create a working environment that not only enriches and empowers the animals she encounters but also the humans whom care for them. Aquatics After the sell-out success of the inaugural 2016 aquarium event titled Growing the Aquarium Industry, PIAA will again this year run a similar event. This year, the event will be run in conjunction with the tradeshow as opposed to the day prior. We are planning 16 talks this year with some fantastic speakers already arranged. Topics this year will be diverse and cover a number of themes including business, health & disease and regulation & legislation. The talks will cover the basics such as Water Quality 101, essential aquarium lighting and fish compatibility, through to aquascaping and reef water chemistry. We will also have talks about creating an experience in store for the consumer and some tips on how to combat the increasing online only retailers. There will be an update on the current government import regulations for live fish as well as a talk on how the aquarium industry can strengthen its response in the event of an aquatic animal disease such as the recent whitespot virus event with edible prawns. There will also be an open-mic forum planned with some great speakers planned.
7 SEMINARS & WORKSHOPS PROGRAM Rydges Parramatta 116 James Ruse Drive Rosehill NSW 2142 Groomex Seminars and Workshops will be held at Rydges Hotel, Rosehill on October 21 &22. Pricing for PIAA Members is $330 for Saturday & Sunday and $165 per day for Saturday or Sunday Pricing for non-members is $429 for Saturday & Sunday and $250 per day for Saturday or Sunday Our special seminar presenter is Victor Rosado. He is a National Certified Master Groomer with NDGAA, International Certified Master Groomer and is a certifier with IPG, a Grooming Contest Judge and a Licensed All Breeds Conformation Judge for FCPR/ FCI. As a competitive groomer Victor Rosado is a multiple Best All Around and Best In Show winner with Groom Team USA - one of the top groomers in USA. Victor is an Oster Ambassador. Time 8.00am 8.30am am 10.30am am 11.00am pm 1.00pm pm 2.00pm pm 3.30pm pm 4.00pm pm DAY ONE Saturday October Registration Kerry Blue Terrier including live demo Morning Tea American Cocker Spaniel including live demo Lunch Coat Preparation for Competition Afternoon Tea Snap on Combs Time DAY TWO Sunday October am 8.30am am 10.30am am 11.00am pm 1.00pm pm 2.00pm pm 3.30pm pm 4.00pm pm Registration Hand Stripping Coat Morning Tea Scottish Terrier including live demo Lunch Developing your Eye for Grooming and Conformation Afternoon Tea Question Time Click here for competition schedule, general information and breed classification class list
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