DANS MA BULLE, THE NEW PERFUME FOR CARVEN GIRLS

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Norman Hopkins
6 years ago
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3 DANS MA BULLE, THE NEW PERFUME FOR CARVEN GIRLS

4 Carven Parfums has always aimed to create perfumes perfectly in line with Carven Fashion. And the result has always been magical. Carven Le Parfum, L Eau de Toilette, L Absolu, Carven pour Homme & L Eau lntense are all perfect olfactory echoes of Carven Fashion and of the breath of fresh air that accompanied Guillaume Henry s arrival. Ma Griffe and Vétiver, the brand s classic scents, were reinvented in more modern bottles and packaging, all the while maintaining their original olfactive signatures. Over the last two years, much has happened at Carven Fashion. In 2016, the Bluebell Group purchased a majority share of Carven Fashion and named Serge Ruffieux Artistic Director in 2017.

5 He is a true talent! A graduate of HEAD, the prestigious Genevese fashion school, Swiss citizen Serge Ruffieux earned his wings at Sonia Rykiel before spending 10 years first as a Designer, then as co-artistic Director at Christian Dior. His experience is proof of his obsession with detail and finishing and his perfect knowledge of the structure of clothing. Sophie de Rougemont (CEO of Carven Fashion) says of him: His innate sense of modernity combined with his mastery of couture techniques align perfectly with the legendary heritage of Carven, a symbol of Parisian chic and nonchalant elegance. He is the one Carven Fashion was waiting for. His vision of the Carven girl, or more precisely, Carven girls, is clear: heritage and freedom. He has been the happy heir of Madame Carven's spirit unbridled in its modernity, spontaneous, avant-garde, and accessible. He has been thrilled to express a new freedom anchored in a Paris defined by diversity. What about the Perfume? Since 2013, Carven Parfums has once again taken its place as a towering figure of French perfumery on the world stage. Spring 2018 will mark the launch of a radiant olfactory fantasy, a new feminine fragrance that utterly embodies the new energy breathed into the brand by Serge Ruffieux.

6 The name already is a world unto itself This perfume is a mischievous girl who walks arm in arm with Fashion, with a result as joyful as it is celebratory. Dans Ma Bulle is a perfume that speaks to the girls of today. Girls who are free and emancipated. Curious, audacious, and not particularly shy, they already know how to avoid pitfalls and pretences. They have built their own world in their image, made of strong friendships, solidarity, shared experiences, and long-haul journeys. Free of hang-ups, they feel perfectly at ease in their bubble and embody the chic Parisian, with a studied nonchalance. In the intimacy of the Carven girl In her bubble is where her influences, inspirations and boldness are concentrated. An invitation to live and share her adventures. Serge Ruffieux called on Marie Schuller, director and photographer, and chose Ammi Garritsen and her face of an insolent angel. The result? Intimate communication with a modern attitude.

8 In My cristal Bubble The futuristic cap mischievously plays with its disproportionate size, setting the tone. This perfume makes you want to dream, to stick out your tongue and escape from boring formalities. With an incredibly chic division, the bottle reveals a bubble in a bubble. In a trompe l oeil, the powdery pink fragrance is held between perfectly proportioned square shoulders. The immaculately white package is playful, with tone-on-tone polka dots highlighted with a gold trim. A little effort doesn t hurt.

10 In My Bubble of addictive pleasure There are three of them. Three talents, three noses that plotted together to create this most addictive of perfumes. The beautiful culprits are Patricia Choux, Violaine Collas, and Véronique Nyberg of MANE. They wanted fresh top notes, a fruity and sparkling freshness provided by the Litchi Rose Jungle Essence, a technique exclusive to MANE manufacturing expertise that enhances the natural olfactory profile of raw materials. The Litchi Rose Jungle Essence is a fruit and flower extract that offers a modern, natural signature, both fruity and floral, with sparkling and fresh facets. Peony, chosen for its subtle accents of blooming femininity, joins the top notes. The trio wanted to make the heart notes irresistible, something women would no longer be able to live without. They added a unique Sugared Almond accord, combined with Heliotrope and Sambac Jasmine. The result is a joyful femininity, a perfect insolence. In the base notes, Vanilla and Sandalwood flirt in a marvellous sensual dance. A floral, oriental, powdery bubble.

Sugared almond accord Heliotrope Jasmine sambac

11 Fresh and sparkling top notes Litchi Rose Jungle Essence TM Peony Floral and feminine heart notes Sugared almond accord Heliotrope Jasmine sambac Sensual and addictive base notes Vanilla Santalwood Patchouli

According to I love running. I especially love that magical moment when you get the runner s high a state of euphoria and fulfilment that runners can reach. That s where I enter my bubble.

12 According to I love running. I especially love that magical moment when you get the runner s high a state of euphoria and fulfilment that runners can reach. That s where I enter my bubble. It heightens my perception of the world around me: landscapes, smells It s like my brain has awoken to give me inspiration. Just imagine the number of ideas that come to me when I'm running a marathon! Patricia Choux

It s my quiet time when I can unwind, but it s also a kind of introspection on the world through reading.

13 My bubble is when I sink into a steaming hot bath and lose myself in a book. I disconnect from reality and the daily routine, and I let myself be carried away into history or psychology. It s my quiet time when I can unwind, but it s also a kind of introspection on the world through reading. Violaine Collas I enter my bubble when I m out walking with my family in the middle of the Scandinavian forest. The peace and tranquillity of nature combined with the comforting presence of my loved ones revitalises me. My bubble is one of nature and one of family. Véronique Nyberg

14 Eau de Parfum Natural Spray 100 ml Eau de Parfum Natural Spray 50 ml Eau de Parfum Natural Spray 30 ml Perfumed Deodorant 150 ml Perfumed Bath and Shower Gel 200 ml Perfumed Body Milk 200 ml Learn more at Ref.: CV08043

mom for every MAY 2-13

mom for every MAY 2-13 Provocative and sensual. euphoria is inspired by the orchid s mythical, sexy and exotic notes, creating a truly mysterious feminine fragrance. 1.7 oz Eau de Parfum $60 compare at