Microchipping Works: Best Practices

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Microchipping Works: Best By Linda Lord, DVM, PhD AAHA gratefully acknowledges the following for their sponsorship of this Web Conference. Microchipping Works: Best Linda Lord, DVM, PhD The Ohio State University linda.lord@cvm.osu.edu 1

Outline of Webinar Overview The role of a standard (ISO) Advances in scanning Importance of the registration process Implementing pet identification in your practice Overview Why microchip at all? Why microchip at all? Pets get lost AKC CAR estimates 8 to 10 million stray each year Shelters continue to have to euthanize unidentified owned, but lost pets Only 20% dogs and 2% cats reunited with owners Identification tags alone don t always work 2

Why microchip at all? Support of the human-animal bond Prove ownership Ensure safe passage overseas Help in tracking dangerous dogs Mandatory for licensing Help in reunification during disasters Why microchip at all? Why microchip at all? 3

Why microchip at all? Lack of standardization Hodgepodge of systems Multiple frequencies No link between registries Lack of buy-in Veterinarians Pet owners Animal shelters The Role of a Standard / What is ISO? International Organization for Standardization ISO Over 140 participating countries including U.S. develop standards for industry including credit cards, salmon, wildlife and equine In 1996 developed 11784/85 standard for companion animal microchips which has been adopted in Europe, Canada, Australia, Middle East, Asia Goal is to have an open standard and to reduce barriers in commerce from technology 4

ISO Standards ISO 11784 This regulates the structure of the identification code 15 digit alphanumeric code First 3 digits are 900 to 998 and assigned to manufacturers Ex. 985 is Destron Fearing (HomeAgain) 981 is Datamars (Bayer) ISO Standards ISO works with International Committee for Animal Recording (ICAR) to assign companies the unique code Companies must go through ICAR testing Must agree to comply with ICAR standard ISO Standards ISO 11785 This regulates how the microchip is activated and how the information is communicated to the scanner The ISO standard frequency is 134.2 khz Independent of any company Over 10 companies that make these microchips worldwide 5

Support for ISO AVMA Microchipping Position Statement and July 2008 Resolution 17 Call for: - Deployment of true Universal scanners capable of reading all microchip frequencies - Conversion of US microchipping standard to ISO 134.2kHz - Development of a single national microchip registry Support for ISO Coalition for Reuniting Pets and Families AVMA HSUS ASCPA AAHA AHA ASVMAE SAWA AAFP Advances in Scanning How sensitive are the scanners? Are they reading all the frequencies? 6

The Scanners Development of Universal Scanners In response to multiple frequencies being sold in the U.S. Goal to provide backward compatibility in continuing to read 125 khz microchips while at the same time reading ISO 134.2 khz microchips Our Scanner Study Goals To measure sensitivity of currently available scanners both in-vitro and in implanted animals in shelters Provide information to shelters and veterinarians to provide assurances that universal scanners work Our Scanner Study Scanners tested Multi-System Pocket Scanner LID560, (Trovan/AKC-CAR) Reads all 125 khz,128 khz, detects 134 khz 7

Our Scanner Study Scanners tested MiniTracker I Universal Multi-Scan 125 (AVID) Reads all 125 khz but not 128 khz or 134.2 khz Our Scanner Study Scanners tested imax Black Label Portable Reader (Datamars / Bayer Animal Health) Reads all 125 khz,128 khz, and 134 khz Our Scanner Study Scanners tested Universal WorldScan Reader (Digital Angel / Home Again) Reads all 125 khz,128 khz, and 134 khz 8

Our Scanner Study Microchips included in study AVID Friendchip 125 khz encrypted 24PetWatch 125 khz unencrypted HomeAgain 125 khz unencrypted Trovan (AKC) 128 khz Bayer ResQ 134.2 khz Home Again 134.2 khz Our Scanner Study Study Design Each of 6 shelters implanted animals with 1 of the 6 microchip brands The shelters implanted 440 dogs and cats during the study 220 control animals were used The people scanning were blinded to whether or not an animal had a microchip The scanners were randomly assigned to different people for different animals Our Scanner Study Findings % Read/Detected Microchip AKC Avid Home Again Bayer 24PetWatch(125) 66.6 99.6 93.6 88.2 Avid (125) 75.0 98.2 95.9 92.1 HomeAgain(125) 66.4 97.3 95.6 97.0 AKC/Trovan(128) 98.9 * 95.2 97.0 Bayer(134.2) 95.9 * 94.8 98.4 HomeAgain(134.2) 96.8 * 98.4 98.4 9

Our Scanner Study - Findings It isn t realistic to expect perfection Proper scanning technique is critical Scanning an animal more than once will maximize sensitivity Universal scanners are addressing the problem of multiple frequencies but don t replace a standard! What is proper scan technique? Scan slowly it may take 20-30 seconds to fully scan an animal Slightly rock scanner in order to pick up microchips in different orientations Hold scanner close to animal Other Scanning Issues Change Batteries Often Battery Indicators may not be optimum in warning Use high quality alkaline batteries Have a regular battery change schedule Avoid Interference Metal collars / tags Metal tables 10

Importance of the registration process How effective is microchip registration? Why the fuss about registration? Registration is often separated from the implantation process Multiple registries exist for owner information Owners often don t understand their role in keeping registration information up-to-date Why the fuss about registration? Owner contact information that is entered into lifetime registries is rarely, if ever, updated by pet owners Customer data ages at a rate of 2% per month / 24% per year due to: Relocation Job Change Phone service change Divorce Separation email service provider change 11

Registration Study Goals to find out how successful shelters are at finding owners for animals with a microchip Collected data for 8 months from 53 shelters across the U.S. 7,704 total microchips About ½ were strays 80% were dogs Registration Study 73% of owners of strays were found 74% for dogs vs. 63.5% for cats 74% of owners wanted animal back 76% for dogs vs. 61% for cats Registration Study Median Return to Owner rates 21.9% all stray dogs, 52.2% when microchipped 1.8% for all stray cats, 38.5% when microchipped 12

Registration Study Methods Used to Find Owners 56% 5% 5% 34% Microchip database Shelter database Info from vet Info from other Registration Study Reasons Owners Not Found 10% Wrong number 13% 17% 36% Doesn't return calls Register other group Different owner 24% No registration Registration Study Microchip registries 58% of animals had a current registration when microchip registry called No differences between databases for finding owners 13

How can we improve the process? Move towards an interface to all databases Stop thinking of registration and implantation as separate events Realize that a good registry requires an active surveillance system AAHA New Microchip Lookup Tool http://www.petmicrochiplookup.org Implementing pet identification in your practice Why should you? How to make identification a team effort 14

Why pet identification? Efforts to preserve the human-animal bond shows we care A lost pet is a lost client Our efforts to keep pets in the home helps our community Pet identification is a team-builder In-clinic seminars Proper scanning / implantation technique Client service and registration Helping clients find lost pets Tip sheets for search techniques Offer to post fliers Scan stray animals Pet identification is a team-builder AAHA CE credited online course on Microchipping and Scanning of Companion Animals http://www.aahanet.org/education/microchip_scanning.aspx 15

Client Education Wellness examination Time to discuss visual identification Introduce reasons for permanent identification Scan animals as part of routine TPR Puppy/kitten examinations Chance to introduce identification Offer microchipping at time of spay/neuter Scheduled procedures Elective procedures Boarding AVMA Position on Microchipping Scanning animals for microchips is necessary for the identification system to be effective. Therefore, every companion animal, bird, and equid presented to a veterinarian should be scanned, whenever possible, for the presence of a microchip. The veterinarian, or designated staff, should scan the animal and note in the patient's medical record if a microchip is present, and if so, record the microchip number in the patient's medical record. This routine scanning for a microchip not only aids in the positive identification of an animal, but also provides the opportunity to assess if the microchip is still functioning properly and located appropriately, as well as reminding owners to keep their microchip database contact information current. http://www.avma.org/issues/policy/electronic_identification.asp AVMA Position on Microchipping If a microchip implant is detected, the veterinarian, or designated staff, should inform the client of this fact, provide the client with contact information for the microchip database company, and encourage the client to contact that company. The veterinarian should document in the patient's medical record that he or she spoke to the client about these matters. The veterinarian is not expected to investigate nor resolve ownership disputes over an animal, nor should a veterinarian be held liable for relying on a client's claim of ownership following scanning. http://www.avma.org/issues/policy/electronic_identification.asp 16

The Bottom Line Visual and permanent identification is a win-win The vast majority of the time the system works with pets and owners being reunited! Placing a microchip is a community service Placing a microchip should be encouraged as a best practice The more microchips placed, the greater the public demand 1. To complete the evaluation, please go to the following website: http://www.keysurvey.com/survey/271305/e907/ 2. After completing the evaluation, you will automatically be linked to the Continuing Education Certificate. The CE certificate can only be accessed after the evaluation is completed. 3. Download the CE Certificate (in pdf format) to your computer and print enough copies for those persons viewing the web conference with you. Your input is very important! We take feedback seriously in order to provide you with the highest quality experience possible. If you have any questions about completing the evaluation or accessing your CE certificate, please email us at webconference@aahanet.org or call 800/252-2242. Questions to the Speaker Please email your questions to webconference@aahanet.org by Thursday, November 26, 2009. Dr. Lord will provide written responses to all of the questions and they will be posted on AAHA s website by Tuesday, December 8, 2009. AAHA gratefully acknowledges the following for their sponsorship of this Web Conference. 17