LIFE. Extraordinary SINGAPORE TATLER MEDIA KIT 2016
SINGAPORE Tatler about us Singapore Tatler has been the country's most respected and influential luxury lifestyle publication for over 30 years, but more than a magazine, Tatler is a community of the most affluent, influential and respected people in Singapore. Our readers are the ultimate connoisseurs of luxury; sophisticated consumers who look for the best experiences, products and services to complement their lives and who turn to Tatler as a trusted guide. To serve this discerning market, we offer articles of depth and substance written by some of the world s most respected authorities in their field. Together with modern, stylish design and stunning photography, Singapore Tatler is a publication recognised as the best in the country, winning the Overall Top Magazine award in Marketing magazine s survey of advertisers, marketers and brand specialists. Our digital platforms complement and extend the print publication s reach, with a rich-content website at sgtatler.com that is Singapore s largest luxury portal, with over 110,000 unique visitors monthly. In addition our Facebook page has over 48,000 followers, the majority of whom are in Singapore. Print Digital Events OVERALL magazine OF THE YEAR Marketing Magazine Survey 2014 LUXURY MAGAZINE OF THE YEAR Marketing Magazine Survey 2008-2014 LUXURY Digital media OF THE YEAR Marketing Magazine Survey 2014-2015 SINGAPORE TATLER MEDIA KIT 2016 2
PRINT TATLER Singapore Tatler is a member of the Tatler group of publications in Asia that connects high society and the most influential people in nine Asian markets. Editorial Excellence - The editorial environment is characterised by incisive reporting and insider knowledge. Our voice is distinguished by sophistication, wit and savoir faire. Award-Winning Visuals - Singapore Tatler is a tour de force of art direction, photography and graphic design. Powerful Heritage - The Tatler name commands respect and is internationally acknowledged as a leader in its field. Esteemed Readership - We reach an audience unrivalled by any other publication esteemed and affluent trendsetters and thought leaders with whom any brand would proudly associate. Extensive Reach - With our brand extensions and supplements that cover a variety of topics from lifestyle and beauty to finance and school, we are able to reach varied groups of readers with diverse interest through our extensive network of distribution channels. SINGAPORE TATLER MEDIA KIT 2016 3
PRINT CONTENT CONCIERGE From which trends are in, to the great new places to eat and shop, Concierge is the perfect opener for those seeking to know the best Asia has to offer. FACES Tatler prides itself on unparalleled access to Asia s most exclusive parties and events, featuring the crème de la crème of the region s A-listers. STYLE This newly expanded section leaves no trend unexplored and no hot designer unnoticed. The season s most significant looks are captured by our world class team of editors, stylists and photographers for the front-row fashionista. FEATURES In-depth articles that explore every facet of luxury, from histories of the most famous luxury brands to the latest in lifestyle trends and exclusive personality profiles. LIFE This is where we showcase luxury experiences to savour. We cover every aspect of the good life, from fine dining to fine art, to wealth management and philanthropy. SINGAPORE TATLER MEDIA KIT 2016 4
PRINT Singapore Tatler reaches a VVIP database of 7,500 high net worth individuals and is sold at the country s best bookstores, specially selected newsstands and convenience stores. Our publications are also available at online magazine stores Magzter and Zinio. In addition, copies are placed in the city s five-star hotels, private jets, private and residential clubhouses, airlines, airport lounges and luxury serviced apartments. MAGAZINE Distribution CiRCULATION BREAKDOWN 1,000 Copy Sales Circulation: 17,500 9,000 Strategic Display Locations 7,500 Qualified VIPS Distribution Channels Qualified VIPS Top Luxury Condos & Serviced Apartments Hotels & Country Clubs First & Business Class Lounges Newstands Private Banking Lounges 3% Special Events & Galas *Others 3% 3% 6% 5% 14% 23% 43% *Others include promotional copies for advertisers and agencies SINGAPORE TATLER MEDIA KIT 2016 5
PRINT type no./pages Rate (SGD) 6x 12x standard advertising Full Page (ROP) 1 9,450 8,505 7,960 Double Page Spread (ROP) 2 18,900 17,010 15,960 special insertion Outside Back 1 15,750 14,175 13,356 Inside Back 1 10,500 9,450 8,925 IFC Spread 2 24,150 21,735 20,475 1st DPS 2 23,625 21,210 19,950 2nd DPS 2 23,100 20,790 19,425 3rd DPS 2 21,210 19,005 17,850 4th DPS 2 20,265 18,165 17,115 1st Ad facing TOC 1 10,080 9,030 8,505 2nd Ad facing TOC 1 10,500 10,350 8,925 3rd Ad facing TOC 1 10,185 9,135 8,610 Masthead 1 9,660 9,545 8,190 Editor s Note 1 9,660 9,545 8,190 PRINT RATES & MATERIAL SPECIFICATIONS MAGAZINE SIZE MEASUREMENT IN mm (W X H) Size trim bleed** Type Area Full Page 228 x 305 234 x 311 200 x 273 Double Page Spread 456 x 305 462 x 311 200 x 273 each page Front Cover Reverse Gatefold 452* x 305 458 x 311 200 x 273 each page *226(L)+226(R) **BLEED SIZE: ADDITIONAL 3MM FROM EACH SIDE For further enquiries regarding the submission of materials, please contact your advertising representative or our traffic team (sgprod@edipressemedia.com) GUARANTEED POSITIONS Depending on availability of space and subject to the following surcharges: - Fixed position: 25% loading - Page facing editorial: 15% loading NON-STANDARD ADVERTISING Rates quoted are for basic process colours (Cyan, Magenta, Yellow & Black). Rates for insert, special colours, metallic inks, gatefolds and other non-standard advertising are available from the director. BOOKING DEADLINE Eight weeks prior to the month of publication. ACCREDITED ADVERTISING AGENCY COMMISSIONS 15% gross CLOSING DEADLINE No postponement of booking/s and closing date for all materials are six weeks prior to the month of publication. SINGAPORE TATLER MEDIA KIT 2016 6
events EVENTS With years of experience in event organisation, we have organised some of the most memorable corporate and social events in Singapore, such as the annual Tatler Ball as well as many brand-related events. TATLER BALL The Tatler Ball has always been one of the most anticipated annual events on the social calendar of Singapore. Being invited to the event is the ultimate affirmation of one s social status. The Tatler Ball is a tradition in Singapore, as well as in China, Taiwan, Hong Kong, Malaysia, Thailand, Indonesia and the Philippines. CONCEPTUAL MARKETING EVENTS We have teamed up with clients to organise concept-driven and tailor-made events and campaigns that reach out to our VIPs in unique and memorable ways. LIFESTYLE EVENTS We support wedding fairs, golfing competitions, wine dinners, product launches, luxury conferences, exhibitions and more. SINGAPORE TATLER MEDIA KIT 2016 7
events SINGAPORE Red Cross Gala SINGAPORE TATLER SINGAPORE S BEST RestaurantS AwardS singapore Tatler ball Singapore Tatler Weddings Singapore Children s Society Charity Gala Dinner Singapore tatler Fashion Hall of Fame THE EYE BALL Martell DINNER SINGAPORE TATLER MEDIA KIT 2016 8
contact US January 2016 SHIRLEY SCHAEFER TATLER亚洲最时尚女性 星级名厨专访 闲谈美食热话 JANUARY 2016 JAN-cover.indd 1 ShiRLEy SchAEfER 撰写品牌春秋 TATLER 亚洲最时尚 女性结果公布 闲谈 美食热话 星级名厨专访 Ferran Adria Umberto Bombana Jean-Georges Vongerichten Pierre Gagnaire Emmanuel Renaut Alvin Leung Taste of Life 品味生命中的美好 12/24/15 1:38 PM For Singapore advertising enquiries, please contact: Stephanie Tay General Manager of Sales T: + 65 65950-217 E: stephanie.tay@edipressemedia.com For international advertising enquiries, please contact: Edmond Cheuk International Sales Director E: edmond.cheuk@edipressemedia.com Edipresse Media Singapore Pte Ltd 14 Kung Chong Road, #06-02 Lum Chang Building Singapore 159150 T: + 65 6323 1606 F: + 65 6323 1692 E: SGinfo@edipressemedia.com W: www.edipressemedia.com SINGAPORE TATLER MEDIA KIT 2016 9