Osurnia: treating otitis externa just got easier

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Vet Times The website for the veterinary profession https://www.vettimes.co.uk Osurnia: treating otitis externa just got easier Author : Elanco Animal Health Categories : Uncategorized Date : November 1, 2016 With just two doses, one week apart, a first line treatment that you can prescribe with confidence for your otitis externa* cases. Treating Canine Otitis Externa (OE) Treating OE can be a challenge, with having to rely on owners to administer treatments at home. Here are the results of two surveys, one of dog owners, and one of veterinary surgeons showing their perspectives of treating OE: 1 / 5

Osurnia survey results (click to zoom). Experts advise vets to take back control of otitis externa treatment Vets and vet nurses can gain free CPD and learn from leaders in dermatology about improving compliance and clinical outcomes in canine otitis externa* (OE) cases on the Osurnia website. 2 / 5

Sue Paterson's presentation and the event's interactive Q&A session are now available to watch online. Elanco Animal Health hosted a series of free CPD events at vet schools across the UK where expert speakers addressed the common challenges of diagnosing and treating OE. Free CPD The final lecture in the Osurnia Roadshow, led by expert dermatology specialist Sue Paterson, is now available online, offering free CPD for all vets and vet nurses. Osurnia, voted Best New Veterinary Product 2015 at the VMA Awards, puts the control back into vets hands, with just two doses, one week apart. Speaking at the event at Rutland House Hospital in St Helens, Sue described how reclaiming the role of treatment administration for OE cases can help vets boost positive outcomes over and above clinical improvement. Keeping treatment in-house She said: Clients often don t use the topical ear products we give them. The beauty of Osurnia is that it s something we can do in the surgery. It also helps to get them back into practice, allowing you to check the dog s ear as well as bond more with that client that s very important when managing otitis cases. Although it s one of the most common reasons for presentation to the vet, affecting around 1 in 5 dogs, clinical resolution of OE can be tricky to achieve with owner compliance ranked by vets as one of the main reasons behind treatment failure. 3 / 5

Interactive Q&A Take back control of your canine otitis externa cases. Click here to see the Osurnia vet detailer. The interactive question and answer sessions with the expert speaker and an Elanco Veterinary Technical Consultant proved particularly popular, offering delegates the chance to discuss topics ranging from diagnostic tips to the practicalities of boosting compliance and clinical resolution. Sue described how acute cases of OE should be tackled: For me, Osurnia is a great first-line product and I use it because of the benefits for owner compliance and its spectrum of activity for gram positive infections. If we manage acute disease much better, we will see fewer chronic and recurrent cases if we manage them better, they re less likely to progress to pseudomonas. Welcome advice Potts Redmond, who attended the final Roadshow in St Helens, said it was great to have the advice of a specialist in relation to managing such a common condition. She said: Sue's assessment of Osurnia suggests it is likely to be a good first choice for acute OE cases, which echoes the results I've seen so far. Administering the product in the consultation takes the onus away from clients who can find it very stressful. Clients are more likely to return for the second treatment, rather than using a week of drops, perceiving the ear to be 'better' and not 4 / 5

Powered by TCPDF (www.tcpdf.org) returning for the crucial recheck. This CPD definitely gave me more confidence to continue using Osurnia as a first-line treatment for acute OE, as well as valuable hints and tips that will help me in practice. If you missed out on the Osurnia Roadshow or just want to recap on diagnosis and management of canine OE, the webinar featuring Sue Paterson s presentation and the interactive Q&A session can be found online at http://bit.ly/29kaiqv To find out more about first-line treatment Osurnia and how Elanco can support dermatology in your practice, please contact your Elanco representative. Treating otitis externa just got easier. Click here to see the product specification. * Treatment of acute otitis externa and acute exacerbation of recurrent otitis externa associated with Staphylococcus pseudintermedius and Malassezia pachydermatis. Osurnia ear gel for dogs contains terbinafine, florfenicol and betamethasone acetate. Legal category POM-V UK, POM IE. Information regarding the side effects, precautions, warnings and contra-indications can be found in product packaging and leaflets; further information can also be found in the Summary of Product Characteristics. For further information call Elanco Animal Health on +44 (0)1256 353131 or write to Elanco Animal Health, Lilly House, Priestley Road, Basingstoke, Hampshire, RG24 9NL. Use medicines responsibly. www.noah.co.uk/responsible. Osurnia is a registered trademark owned by Eli Lilly and Company, its subsidiaries and affiliates. 5 / 5