Event Sponsorship Proposal

Transcription

1 Event Sponsorship Proposal

2 Background The East of England Agricultural Society is a registered charity with its core objective being the promotion and support of agriculture and rural life. The Society has its roots in the eighteenth century, but since the early 1960s has been based at the East of England Showground. This is a 235 acre site south of Peterborough. The East of England Agricultural Society organises and runs the Peterborough Royal Foxhound Show combined with the Festival of Hunting in mid July each year. Location The Festival of Hunting takes place at the East of England Showground. This prominent position is a stone s throw from the A1, and 15 minutes from Peterborough station with fast rail access to London and the North.The region s airports are within easy reach, including East Midlands, Birmingham, London Luton and London Stansted which are just one hour away by car or train. The Festival of Hunting attracts international visitors from as far afield as America, France and Ireland. Peterborough Royal Foxhound Show The Peterborough Royal Foxhound Show Society was founded in 1878 under the Chairmanship of the Marquis of Huntly. The first show was held under the patronage of H.R.H. the Prince of Wales K.G. and the first President was the then Earl Fitzwilliam who was also President of the Agricultural Society. The importance of the show was recognised in 1934 when H.M. King George V gave permission for the name of the Society to become the Peterborough Royal Foxhound Show Society.

3 Peterborough Royal Foxhound Show 2015 celebrated the 127th Peterborough Royal Foxhound Show with twenty one packs of Modern English and nine packs of Old English hounds entered. By tradition, the Peterborough Royal Foxhound Show is the highlight of the hunting calendar; the major event in its field internationally, boasting the greatest gathering of hounds in the country and an annual showcase for the world of hunting. The show is attended by the major players in the Hunting press such as Baily s Hunting Directory, Horse and Hound and The Field. The Foxhound Show is currently supported by approximately three hundred and sixty Vice Presidents, the Who s Who of the hunting fraternity with a passion for hunting and foxhounds as well as a combined high net worth. Everyone that attends Peterborough makes a huge effort to see and be seen and it is considered the Ascot of hunting. Judging takes place during the morning and afternoon in the Foxhound Enclosure and in the lunchtime break, visitors either lunch at the Vice Presidents luncheon held in The Hunt Marquee or enjoy picnics at the hound lorries, a very social event within the car parks. Festival of Hunting For the last ten years the Festival of Hunting has run alongside the Foxhound Show. The show comprises five rings for the judging of Harriers and Beagles, Drag hound and Blood hounds, Bassets and Terriers. In addition there are a number of equine classes that feature The Interhunt Relay for seniors and juniors, Ridden Hunters, Show Hunters and Ponies and a number of Hoys qualifiers. Visitor numbers have been on the increase for the past few years since the merger of the Peterborough Royal Foxhound Show and the Festival of Hunting and attracted over 6,000 to the event last year with numbers expected to increase in the future. The Festival has a wonderful atmosphere with attractive marquees and high end catering as well as numerous quality trade stands selling all that is important to hunting and the equine world. To name a few: Patey Hats, Daniel Crane Sporting Art, Davies Riding Boots, and country clothing brands such as Dubarry, Musto and Barbour.

4 Sponsorship Opportunities The Festival of Hunting has a variety of Sponsorship Packages available for 2016 DIAMOND SPONSOR VAT 50 complimentary tickets to the Show Opportunity for four branding boards in a prominent location Free trade stand space for company in a prominent Two logo banners at the entrance to the showground on event day Double full page advert in the Show programme and one full page in the PRFSS catalogue A table of ten at the VP s Luncheon in The Hunt Marquee Exclusive use of an area within The Hunt Marquee for private reception Social media coverage from event profiles to include ten facebook posts and ten tweets GOLD SPONSOR VAT 20 complimentary tickets to the Show Opportunity for two branding boards in a prominent location Free/discounted trade stand space for company in a prominent A logo banner at the entrance to the showground on event day One full page advert in the Show programme and the PRFSS catalogue Opportunity to purchase a table of ten at the VP s Luncheon in The Hunt Marquee Social media coverage from event profiles to include five facebook posts and five tweets SILVER SPONSOR VAT For more information, please contact a member of the team, on or at foh@eastofengland.org.uk 5 complimentary tickets to the Show Opportunity for one branding board in a prominent location Free/discounted trade stand space for company in a prominent Half page advert in the Show programme and the PRFSS catalogue Opportunity to purchase a table of ten at the VP s Luncheon in The Hunt Marquee Social media coverage from event profiles to include two facebook posts and two tweets

5 Sponsorship Opportunities ASSOCIATION RING SPONSOR VAT To be a Sponsor of Rings 1, 2, 3, 4 or 5 which hold the Harriers, Beagles, Bassets, Bloodhounds, Draghounds and Old English competitions throughout the day. This sponsorship would include the opportunity to display a company banner within the ring, the ring to be named after their company and a half page advert in the main Show programme. INTERHUNT RELAY SPONSOR VAT Sponsor the ever popular Interhunt relay ring. Located within the hub of the Show the Interhunt ring enables the sponsor to name the ring after their company, name a fence after their company, opportunity to display up to 3 banners around the ring, a full page advert in the Show programme and commentary about their company throughout the day. SHOW PROGRAMME ADVERTISING OPPORTUNITIES Back Cover VAT Inside Front Cover VAT Inside Back Page VAT Full Page VAT Half Page VAT Quarter Page VAT INTERHUNT FENCE SPONSOR VAT Sponsor an interhunt fence to include commentary throughout the day and a half page advert in the interhunt programme. EQUINE RING SPONSOR VAT Sponsor one of the Equine Show Rings. This package includes a page advert in the main Show programme as well as the Equine Programme, the ring to be named after the company, as well as the opportunty to display a banner outside the ring. BANNER VAT Display a company banner in a prime location at the event TERRIER CHAMPIONSHIP SPONSOR VAT Title Sponsor of the Peterborough Terrier Championship. This includes the company name in the title of the Championship as well as on press releases produced by the organisers, a full page advert in the Show programme, opportunity to place a banner outside the ring, as well as priority parking. Opportunity to present prizes. SEALEY TERRIER SPONSOR VAT The Sealey Terriers are the highlight of the day for so many visitors. Why not sponsor them to be able to attend the show and continue the mission to ensure this breed does not become extinct. This will include the display of a company banner at the Sealey Terrier stand as well as a page advert in the Show programme.