Sponsorship Packet. Harley, available at our Soffer and Fine Adoption Center

Transcription

1 Sponsorship Packet Harley, available at our Soffer and Fine Adoption Center 2018

2 Who we are Walk de- Tails Sponsor de- Tails Pack de- Tails 12 Individual de- Tails 19

3 The Humane Society of Greater Miami has been helping the homeless and abandoned animals in Miami-Dade County since We are dedicated to placing every cat and dog in our care into a loving home, and to promoting responsible pet ownership and spay/neuter programs. Today, an average of 400 dogs, cats, puppies, and kittens are cared for each day at our Soffer and Fine Adoption Center in North Miami Beach and through our foster program. All the animals in our care are free from the threat of euthanasia, due to time, space or treatable medical issues for as long as it takes to find them a loving and forever home. Who we are In a nutshell more than 3,300 animals were placed in homes in We have two low-cost, preventative care veterinary clinics, one in North Miami Beach and one in Cutler Bay. 16,000 spay/neuter surgeries performed this year. Humane Education program encourages more than 9,000 participants to be kind to animals. Our Pet Therapy program services hospitals, ALF s and court houses throughout Miami-Dade. Foster Care finds loving temporary homes for animals too young or in need of special care. Volunteer program allows individuals to help our shelter on a daily basis, there are tasks and opportunities to fill every lifestyle. The Humane Society of Greater Miami is a not-for-profit charitable animal welfare organization supported solely by donations, private grants and fundraising events. We rely on our local community for financial support. 2

4 Walk for the Animals is our largest annual community fundraiser. More than 3,000 animal lovers gather each year to benefit the Humane Society of Greater Miami. This year s event will take place on March 3, 2018 in Bayfront Park, Miami. Join us for a morning filled with fun activities for dogs and the people they own! Walk for the Animals is a great opportunity for businesses in our community DATE AND TIME: Saturday, March 3, 2018 from 8:30am 12:00pm LOCATION: Bayfront Park, Miami AUDIENCE: More than 3,000 members and leaders in our community as well as philanthropic donors who believe that every animal deserves a home. Our attendees are animal lovers at heart and highly active and influential members of our community. Walk de-tails SPONSORSHIP OPPORTUNITIES: Multiple levels of sponsorship are available and each opportunity includes customization to meet diverse marketing needs. For more information, please contact Jossie Aguirre by phone at or by at jossie@humanesocietymiami.org CONTACT: Jossie Aguirre or jossie@humanesocietymiami.org 3

5 This event is made possible by the support of our sponsors. Walk for the Animals promotion begins in October, continues through event day and beyond. The event is promoted through a multi-platform approach which includes: Facebook Walk Website Television Radio Spots HSGM Website In shelter promotion Twitter Brochures Digital Ad Campaign Instagram Outreach Events E-Newsletter Presentations at area schools Paw Street Journal Walk E-blasts Sponsor de- Tails 4

6 Purr-fect Partner - $25,000 Exclusive Presenting Sponsorship Company logo incorporated into Walk logo as presented by YOUR COMPANY LOGO HERE. 12,500 Walk Brochures printed featuring logo placement on front cover as presenting sponsor and logo placement in one other location in the brochure. Logo in flyer placed in adoption folders in shelter, and attached to receipts in clinics. Logo placement on banner displayed at Soffer and Fine Adoption Center and our Cutler Bay Spay/Neuter clinic. Logo placement in prominent location on the back, and exclusivity on the front of 2,500 Walk t-shirts handed out at event. Logo and link placement on Humane Society of Greater Miami website. Logo and link placement on Walk for the Animals website. Logo and link placement on all Walk eblasts (8 10 scheduled blasts). Recognition during the events Welcome announcement. Signage promoting your business along the Walk path, seen by over 5,000 (attendees and passerby's). Signage on stage day of event, seen by 3,000 attendees. Opportunity to have company representative speak at the event and participate in plaque presentation on stage. Featured in all Walk press releases (pre and post event). Featured in all Walk PR including radio and prints ads (if secured). Logo in Event edition of Paw Street Journal (April - circulation 9,000). Logo and company name listed in January and February 2018 E-Tails digital newsletter (circulation 40,000+). Placement of a promotional item (supplied by company) in the Walk Goody Bag (distributed to first 1,000 registrants). Sponsor booth at event 20 x10 tent, two tables and four chairs: Includes registration for 15 members of your team. Each registrant will receive goody bag and t-shirt. Recognition at the Soffer and Fine Adoption Center: Donor Wall listing large marble plaque display. Personalized 8x8 brick on the Paw Trail. Sponsor de- Tails 5

7 Tail Wagger - $10,000 12,500 Walk Brochures printed featuring logo placement in prominent location. Logo in flyer placed in adoption folders in shelter, and attached to receipts in clinics. Logo placement on banner displayed at Soffer and Fine Adoption Center and our Cutler Bay Spay/Neuter clinic. Logo placement in prominent location on the back of 2,500 Walk t-shirts handed out at event. Logo and link placement on Humane Society of Greater Miami website. Logo and link placement on Walk for the Animals website. Logo and link placement on all Walk eblasts (8 10 scheduled blasts). Recognition during the events Welcome announcement. Signage promoting your business along the Walk path, seen by over 5,000 (attendees and passerby's). Signage on stage day of event, seen by 3,000 attendees. Featured in all Walk press releases (pre and post event). Featured in all Walk PR including radio and prints ads (if secured). Logo in Event edition of Paw Street Journal (April - circulation 9,000). Logo and company name listed in January and February 2018 E-Tails digital newsletter (circulation 40,000+). Placement of a promotional item (supplied by company) in the Walk Goody Bag (distributed to first 1,000 registrants). Sponsor booth at event 20 x10 tent, two tables and four chairs: Includes registration for 10 members of your team. Each registrant will receive goody bag and t-shirt. Recognition at the Soffer and Fine Adoption Center: Personalized 8x8 brick on the Paw Trail. 6

8 Fabulous Feline - $5,000 Three (3) areas available to choose from Adoption Arena, Game Tent or Picnic Area 12,500 Walk Brochures printed featuring logo placement in prominent location. Logo in flyer placed in adoption folders in shelter, and attached to receipts in clinics. Logo placement on banner displayed at Soffer and Fine Adoption Center and our Cutler Bay Spay/Neuter clinic. Logo placement on the back of 2,500 Walk t-shirts handed out at event. Logo and link placement on Humane Society of Greater Miami website. Logo and link placement on Walk for the Animals website. Logo and link placement on all Walk eblasts (8 10 scheduled blasts). Signage promoting your business along the Walk path, seen by over 5,000 (attendees and passerby's). Signage on stage day of event, seen by 3,000 attendees. Featured in all Walk press releases (pre and post event). Featured in all Walk PR including radio and prints ads (if secured). Mention in event edition of Paw Street Journal (9,000 circulation) Logo and company name listed in January and February 2018 E-Tails digital newsletter (circulation 40,000+). Placement of a promotional item (supplied by company) in the Walk Goody Bag (distributed to first 1,000 registrants). Sponsor booth at event 20 x10 tent, two table and four chairs: Includes registration for 5 members of your team. Each registrant will receive goody bag and t-shirt. Includes additional signage in one of three available areas: Adoption Arena Game Tent or Picnic Area 7

9 Paw-some Friend - $3,000 Three (3) available to choose from Doggie Fun Zone, Balloon Sponsor, or Water/Bakery Booth Sponsor 12,500 Walk Brochures printed featuring logo placement in prominent location. Logo in flyer placed in adoption folders in shelter, and attached to receipts in clinics. Logo placement on the back of 2,500 Walk t-shirts handed out at event. Logo and link placement on Humane Society of Greater Miami website. Logo and link placement on Walk for the Animals website. Logo and link placement on all Walk eblasts (8 10 scheduled blasts). Signage promoting your business along the Walk path, seen by over 5,000 (attendees and passerby's). Signage on stage day of event, seen by 3,000 attendees. Featured in all Walk press releases (pre and post event). Mention in event edition of Paw Street Journal (9,000 circulation) Logo and company name listed in January and February 2018 E-Tails digital newsletter (circulation 40,000+). Placement of a promotional item (supplied by company) in the Walk Goody Bag (distributed to first 1,000 registrants). Sponsor booth at event 10 x10 tent, one table and two chairs: Includes additional signage in one of three available areas: Doggie Fun Zone Balloon Sponsor or Water/Bakery Booth 8

10 Pretty Kitty - $1,000 12,500 Walk Brochures printed featuring logo placement. Logo in flyer placed in adoption folders in shelter, and attached to receipts in clinics. Logo placement on the back of 2,500 Walk t-shirts handed out at event. Logo and link placement on Humane Society of Greater Miami website. Logo and link placement on Walk for the Animals website. Logo and link placement on all Walk eblasts (8 10 scheduled blasts). Signage promoting your business along the Walk path, seen by over 5,000 (attendees and passerby's). Signage on stage day of event, seen by 3,000 attendees. Mention in event edition of Paw Street Journal (9,000 circulation) Mention in January and February 2018 E-Tails digital newsletter (circulation 40,000+). Placement of a promotional item (supplied by company) in the Walk Goody Bag (distributed to first 1,000 registrants). Sponsor booth at event 10 x10 tent, one table and two chairs. 9

11 Pet Pal- $500 12,500 Walk Brochures printed featuring logo placement. Logo placement on the back of 2,500 Walk t-shirts handed out at event. Logo and link placement on Walk for the Animals website. Logo and link placement on all Walk eblasts (8 10 scheduled blasts). Signage promoting your business along the Walk path, seen by over 5,000 (attendees and passerby's). Placement of a promotional item (supplied by company) in the Walk Goody Bag (distributed to first 1,000 registrants). 10

12 Walk for the Animals 2018 Sponsorship Form Chosen Sponsorship Opportunity: Sponsorship amount $ First and Last Name: Company: Address: Phone: Fax: Preferred method of payment: Bill me by credit card Credit Card Number Name on the card by check (payable to Humane Society of Greater Miami) Zip Code Exp Date Security Code Signature Thank you! Your contribution will be acknowledged with deepest appreciation by our Board, staff, and volunteers and in the hearts of our four-legged friends. The sponsorship of this event is tax deductible to the fullest extent allowed by law. Please consult with your tax advisor. Please jossie@humanesocietymiami.org For more information, please contact Jossie at

13 A Pack is a team of people who raise at least $1,000 per Big Dog Pack or $500 per Pup Pack and walk together with or without their pets. Why Become Part of a Pack? Packs are better than one! Receive t-shirts and goody bags maximum of 20 per pack. Carry personalized signs with your Pack name or logo. Pack photo taken at the Walk and ed to your Pack leader after the event. Raise the most money and win a fabulous prize! Pack Registration We encourage all Packs to register quickly by completing the Pack registration form online, or by by sending the scan of the form filled in on page?? to walk@humanesocietymiami.org. Pack leaders must submit all Pack members forms and monies by Wednesday, February 21, 2018 at 6:00 pm at the Soffer and Fine Adoption Center. No exceptions. Create your own company Fun raising Webpage We ve made fundraising simple! Start today by visiting Create your very own fundraising webpage. Enter the addresses of all your family, friends, customers, co-workers etc., and invite them to visit your web page and make a donation online. This is credited to the individual Pack member s fundraising total and to your overall Pack total. Turn in your Pack Dollars Individual Pack members must turn in their pledge forms to their Pack leaders. Each Big Dog Pack member must raise a minimum of $50 in order to receive their t-shirt and goodie bag. Big Dog Packs, as a whole, must raise $1,000 to receive Pack benefits. Pup Packs must raise, as a whole, $500 to receive Pack benefits. Pack de- Tails Pack Goody Bags Pack leaders need to pick up all goodie bags for their Packs on Thursday, February 22nd or Friday, February 23rd from Noon until 6:00 pm at the Soffer and Fine Adoption Center located at West Dixie Highway, North Miami Beach, Florida, Tel: If items are not picked up before the day of the Walk, please pick up Pack items at the Pack Registration tent on the day of the Walk. Pack leaders are in charge of distributing all goodie bags to their Pack members. Want to be a Pack Leader? With your help and the help of your fellow Pack members, this year s Walk for the Animals is sure to be our best ever! The following information will list important dates, procedures and forms that you will need as a Pack leader. 12

14 Pack Leader To-Do s Before the Walk Create a name or logo for your Pack. Register your Pack - send in the Pack registration form along with the name and logo to walk@humanesocietymiami.org. We will make sure your Pack name is available. Organize your friends, family, co-workers for your Pack. Start fundraising with our user-friendly Internet fundraising tool: or simply have your Pack members use their individual pledge forms (included in this package). Remember that sponsors can ask if their company offers a matching gift program (matching gifts will count towards the Pack and individual totals). Monies Verify that by February 21 st your entire Big Dog Pack has raised the $1,000 minimum and entire Kids Pup Pack the $500 minimum. Turn in all monies and complete registration forms by 6:00 pm February 21, 2018 at the Soffer and Fine Adoption Center, West Dixie Highway, North Miami Beach, FL. Complete the My Pack De"Tails Form (included in package) and submit with money on the due date. Pick up Pack goodies at the Soffer and Fine Adoption Center either Thursday, February 22 nd or Friday, February 23 rd from Noon am to 6:00 pm both days or the day of the Walk at the Pack registration booth. Walk Day Set a specific area and time for your team to meet in the morning Get your photo taken at the Pack Photo Booth/ Pack Registration Booth Turn in any additional money collected between Money due date (Feb. 21 st ) and Walk Day at the Pack Registration Booth Enjoy the Walk! Post - Walk Receive and share your Pack photo via ! 13

15 FAQ Frequently Asked Questions Can we still be a Pack if we don t reach the $1,000 or $500 minimum? $1,000 is the minimum for a Big Dog Pack and $500 for a Kids Pup Pack to receive the Pack perks such as Pack photo, Pack sign(s), T-shirts, goody bags and prize eligibility. If you cannot raise the Pack minimum you can still participate as an individual. Apply each $50 raised to register an individual walker. When can I distribute Pack goodies to my group? Your Pack Leader will pick up your goodies at the Soffer and Fine Adoption Center either on Thursday, February 22nd or Friday, February 23rd. To allow time for you to deliver the goodies to your Pack team we suggest hosting a pre- Walk meeting or party. This will also build enthusiasm for the event. What if my Pack members keep collecting money after the registration deadline? After the money due date of February 21 st, members can submit additional forms and monies on the day of the Walk. Submit any additional monies collected on the day of the Walk at the Pack Registration tent. How do we raise the $1,000 or $500 minimum? Ask the places you frequent for a donation - such as your hair stylist, dry cleaner, doctor, dentist, gym, coffee shop, favorite restaurant, etc. Throw a bake sale, movie night, or dance party to raise awareness and garner donations. Campaign door to door, if your neighborhood allows. Bring in snacks to the office. Your co-workers can have some if they donate to your Walk efforts. Host a chili cook off, baked potato party, or guacamole sale. You can sell tickets for $5 each for a vote for the best item and raise funds for the Walk at the same time! Food is a great way to raise funds, especially with hungry co-workers. Rummage Sales Ask your team members to clean out their closets and garages and bring items for a team wide sale. Auction off a prime parking space at work! Change Jars Keep change/donation jars in high traffic areas at work. Hang Walk for the Animals posters in your office which are available for pick up at the Humane Society of Greater Miami. 14

16 Tips for raising $500 or more Day Who to ask Total 1 Get yourself started with a $25 donation 2 Challenge three family members to match your $25 donation 3 Ask your best friend for a $25 sponsorship 4 Ask your boss for a company donation or a matching gift 5 Ask five local friends to sponsor you for $10 6 Ask five out-of-town friends to sponsor you for $10 7 Gather support at work or school! Ask five co-workers or classmates for $10 8 Ask five neighbors to support you for $10 9 Ask ten people at your church, club, gym, etc. for $10 each 10 Request a $10 sponsorship from five local businesses $25 $100 $125 $150 $200 $250 $300 $350 $450 $500 15

17 PACK REGISTRATION FORM Yes! I would like to be a Pack leader for the 2018 Walk for the Animals! (Please print your name) (Address) (City) (State) (Zip) (Phone) ( ) My Pack name is: Please return to: Walk for the Animals Miami 2018 Humane Society of Greater Miami West Dixie Highway, North Miami Beach, FL walk@humanesocietymiami.org 16

18 PACK DE TAILS FORM Due Wednesday, February 21, 2018 Pack Leader Name: Pack Name: Mailing Address: (work/home) City: State: Zip: Home phone: Work phone: Total number of Pack Members: Number of t-shirts: S M L XL XXL NOTE: All packs MUST submit My Pack De Tails Form and all monies on February 21, 2018 to qualify for special Pack Perks. Questions: us at walk@humanesocietymiami.org Pack Member Name Amount Collected Online Fundraiser Corporate Match Grand Total Total for the Pack 17

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20 Although you don t have to pay to attend the event, with your paid registration fee of $50 or more you will receive a Walk t- shirt, a goodie bag and will be a registered participant in the 2018 Walk for the Animals on March 3, But don't stop there! Set an individual fundraising goal and raise money for homeless animals. The individual fundraiser with the most funds raised will win a prize at the event. Visit our website for fundraising tips, FAQ, and event s info. Online Fundraising How to register? Go to: and click the JOIN NOW button at the top of the page. Enter your contact details and chose to: Join a team or Create a page. Customize the text and photo of your online personal fundraising page to express your passion and purpose for walking. Send the link out to your friends, family, colleagues - anyone you think will help you reach your goal. Send link to your Facebook and Twitter accounts to spread the word to the masses about the event and how people can help you reach your goal! Firstgiving: is your fundraising site to help you reach your fundraising goal. Traditional Fundraising If you want to raise money the old fashioned way, the pledge form on the next page will help you collect and track funds. DID YOU KNOW THAT Every animal under our care is free from the threat of euthanasia for time, space and treatable medical issues. Every animal at our facility is spayed or neutered, vaccinated and microchipped. All animals are on monthly heartworm and flea/tick prevention. We house an average of 400 animals on a daily basis in the shelter and through our foster care program. Every adoption helps two animals - the adoptee and the space provided for us to save another animal. We run two low cost clinics and perform more that 13,500 sterilization surgeries a year and vaccinate about 50,000 pets in one year. Our Humane Education staff engages more than 12,000 children a year. In 2017, we found loving homes for more than 3,300 wonderful dogs and cats. In name of those who cannot speak for themselves, we thank you! Individual de- Tails 19

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22 16101 West Dixie Hwy North Miami Beach, FL For questions about Walk for the Animals