Media Markt s Grand Easter Bunny Derby: Introducing the ten racing rabbits

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1 Media Markt s Grand Easter Bunny Derby: Introducing the ten racing rabbits Who are the ten running rabbits battling it out in Media Markt s Easter Bunny Derby on April 1st, 2nd and 4th and who are about to turn lucky customers into happy bunnies? Read on for a full rundown! Mr Pot Belly (Meister Wampe) (No. 0) Mr Pot Belly collects lettuce leaves that look like famous musicians. Adage: The only thing I ve given up for Lent is giving things up. Hip Hoppo (No. 1) Hip Hoppo a.k.a. Mr Style a.k.a. BeatBunny a.k.a. Hoppy MC. This fashion icon of the rabbit hutches doesn t just cut a good figure out on the track he also looks fabulous at parties at the legendary Bunny Club! Adage: May the rabbit with the best flow win. And that s me! Page 1 of 6

2 Hops Lightning (Hops Blitz) (No. 2) Hailing from North Frisia, Hops Lightning is a genuine phenomenon. With the countryside being so flat up north, she was the tallest object for miles around out in the countryside. It s no surprise that she soon acquired a reputation as the fluffiest lightning conductor ever! Adage: Some people overtake. I just overeat. Push-Up to the Limit (Puschel to the Limit) (No. 3) Push-Up always lives on the edge. Sometimes he even manages to get past the edge of his hutch. He runs the Bunnies Only chain of health clubs. Adage: Reached your pain threshold? You ve barely reached my starting line. Chordata the Great (Kanina die Große) (No. 4) The Easter bunny who s whiter than white in more sense than one. She s easily the noblest and most disciplined racing rabbit in the whole cottontail crew. Adage: If you like learning from your defeats, I ll teach you a thing or two! Page 2 of 6

3 The Swede (Der Schwede) (No. 5) His ancestors were once the cuddly toys of the Vikings. His muscles are as tough as the endless winters in northern Sweden, his blood as cold as the water in the Swedish fjords. Adage: You ll never have a more cold-blooded opponent than me! Turbofluff (Turboflausch) (No. 6) In his heyday, Turbofluff was regarded in awe by a whole generation of running bunnies. He s been preparing himself for his sporting comeback for two years and now feels fitter than ever. Adage: Fluffy on the outside, toughy on the inside. Page 3 of 6

4 Sir Hoppity (Sir Hoppeltop) (No. 7) Being the pet of a British lord, Sir Hoppity used to accompany his master whenever he went out riding. In doing so, he developed into a worldclass runner. Now he s taking part in the Easter Bunny Derby and he s determined to defend his honour. Adage: Win like a king. Lose like a gentleman. Run like the wind. Rambo Rabbit (Der Zermöhrer) (No. 8) The villain among the racing bunnies. Rambo Rabbit grew up on the notorious, rough-andtumble streets of Kreuzberg in Berlin, where he had to learn from a young age to rely on his paws. Adage: An opponent breathing down my neck isn t a threat it s a tail wind! Page 4 of 6

5 Grandmaster Zip (Grandmaster Flitz) (No. 9) Grandmaster Zip is the lead character in the platform game Grandmaster Zip Saves the World. Adage: I, too, know fear. In the faces of my adversaries. Page 5 of 6

6 About Media Markt Media Markt, Germany s and Europe s number one consumer electronics retailer, was founded in 1979, and nowadays is managed as an independent retail brand under the auspices of Media-Saturn-Holding GmbH. The company currently operates 260 stores in Germany which, at the end of 2014, employed more than 12,400 people. All in all, the more than 790 Media Markt stores in 14 countries throughout Europe have a total headcount of approximately 45,000. Media Markt is synonymous with a unique selection of low-priced brand-name products, expert advice, excellent service, a distinctive advertising presence and a decentralized organizational structure. Each store manager is a shareholder in their own store and is thus responsible for the product mix, pricing, personnel and marketing. During the course of its expansion, Media Markt is also opening up new sales channels, especially via online retailing. Within this multichannel strategy, Media Markt is combining the advantages of fixed-location retailing and online retailing under a trusted brand. Contact: Media Markt Corporate Communications Eva Simmelbauer Wankelstraße 5 D Ingolstadt Phone: +49 (841) Fax: +49 (841) presse@mediamarkt.de Page 6 of 6